BOCA RATON, FL (Boca Post) (Copyright © 2026) — El Car Wash is entering the Boca Raton market through the acquisition of Miracle Car Wash, giving the company its first location in the city and placing its brand on one of Boca’s busiest commercial corridors.
The newly acquired site sits on Federal Highway, a commuter route that runs through central Boca Raton and carries steady daily traffic. El Car Wash is calling the location “prime” real estate and is pitching it as a high-visibility, easy-in-and-out option for customers using unlimited wash memberships.
For Boca residents, the move is straightforward: a familiar car wash that has already changed names once is changing hands again, and another major operator is planting a flag along the Federal Highway strip.
El Car Wash said its own team members are already operating the location. Customers will keep seeing the Miracle Car Wash name for now. The company said the site will continue operating under the Miracle brand until a full rebrand is completed later this year.
Miracle Car Wash itself has a recent name history. The business was formerly known as Rubber Ducky Car Wash, and it rebranded to Miracle Car Wash about five years ago.
El Car Wash said it plans a second Boca Raton location later this year, signaling that this first site is not a one-off purchase but part of a broader expansion plan inside Palm Beach County.
The company said this acquisition brings it to 16 stores in Palm Beach County and expands service to more than 75,000 members in the region. By placing another location along Federal Highway, El Car Wash said it is strengthening its footprint on a major route that customers already use for work, errands, and day-to-day travel.
Billy Lyons, the company’s Area Director of Operations for West Palm Beach, framed the deal as a milestone for entering the Boca Raton community and said the company’s focus is on delivering a consistent, high-quality experience while investing in team members.
El Car Wash also tied the Boca purchase to its larger growth story. The company said it closed 2025 with 85 locations and more than 450,000 members, and that it washed about 16 million vehicles across Florida and Michigan. El Car Wash said it is on track to surpass 100 locations in 2026.
The company, founded in 2011 and headquartered in Doral, describes its operations as tech-forward and environmentally conscious, with an emphasis on a customer-first model. It also highlighted community engagement, saying it supports more than 30 nonprofit partnerships and raised and donated more than $200,000 in 2025.
What happens next in Boca Raton is mostly operational and branding. Customers should expect the location to continue running as Miracle Car Wash in the near term, with the El Car Wash rebrand coming later this year. The company is also signaling another Boca opening before the year is out, which would expand its local presence beyond the initial Federal Highway site.
For residents watching the Federal Highway corridor, the practical details to track are simple: when the signage changes, whether pricing or membership terms shift as the rebrand rolls out, and where the company ultimately puts its second Boca Raton location.
Source: PR Newswire (El Car Wash corrected release, Feb. 25, 2026)
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